Field Coordinator - Rift Valley at Dot Glasses Kenya Ltd
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Job Description
We are hiring a Field Officer based in Eldoret and the surrounding areas. You must have a track record as a field officer for B2B business, be very good with people, training and sales. Your role will be to support the distributors of our eyecare products.
Are you someone who likes “innovation”, “scaleups” and “challenging”? Well, we are looking for someone to join us in our as we grow our brand and impact globally.
Gross salary: 30,000-45,000 Kshs pm
About us
Our purpose is to make basic eye care affordable and accessible to everyone.
Globally, 1 billion people need, yet cannot access, corrective eyeglasses; making it the largest unmet disability in the world. In Kenya, 7.5 million people need eyecare, yet only 1.6 million can visit an eyecare provider. This results in over 75% of cases of vision impairment being preventable. This is made worse as even low-quality glasses are expensive, costing more than KES 3,000.
This has a huge impact on people’s lives. Vision is our most dominant sense. Without glasses it is challenging to earn an income, learn or live a quality life. It also hinders all development agendas governments and agencies may have. A student without glasses is 3x more likely to fall behind! Simply wearing glasses improves incomes by 18%, means people do not rely on others for daily tasks - which reduces exposure to financial theft and fraud.
Our solution is a revolutionary, award winning, design of eyeglasses frame and testing process that can be done without a vision care specialist. DOT Glasses distributors can provide eyeglasses for only KES 600 – 900 KES. The testing and assembly for each client is done instantly within 5 minutes. The glasses are sold through a diverse network of distribution partners in 6+ countries.
DOT Glasses is transitioning from start-up to scale up and looking for an experienced person to join our team and help guide our growth.
This job might be for you, if you:
• Are a person with a passion for supporting people and organisations to grow.
• Enjoy solving problems and finding solutions.
• Would like to revolutionise an industry and provide eyecare to those left out.
• Like to travel and meet amazing people!
• Are looking to develop and challenge yourself in a fast-growing scale up environment.
• Take the initiative and can work independently.
Job Industry
Job Salary Currency
Job Salary Fixed
NoKey Deliverables
As the Rift Valley Field Officer your role will be to:
- Achieve monthly and quarterly sales targets through active field selling, community activation, and partner support
- Continuously identify, recruit, and onboard new sales channels (clinics, pharmacies, retail outlets, NGOs, CBOs, micro-entrepreneurs)
- Support partner outlets to improve product visibility, merchandising, pricing, and sales techniques.
- Monitor competitor activities and provide regular market intelligence reports.
- Serve as the primary field contact for all partner facilities in your region.
- Ensure partners are actively promoting Dot Glasses and meeting agreed targets.
- Regularly visit and engage partners to address challenges, provide solutions, and reinforce relationships.
- Work with partners to plan and execute joint sales campaigns, promotions, and outreach events.
- Conduct onboarding and refresher trainings for partner staff, health workers, and entrepreneurs on product fitting, usage, and customer communication.
- Deliver customer service, sales skills, and business management training to strengthen partner performance.
- Evaluate training effectiveness and recommend continuous improvement actions.
- Plan, organize, and execute eye-care outreach events, medical camps, and community activations in schools, churches, workplaces, markets, and other high-footfall areas.
- Work with local leaders, organizations, and influencers to raise awareness about vision care and Dot Glasses solutions.
- Collect stories, testimonials, and impact data from the field to support marketing and advocacy efforts.
- Track partner performance, stock movement, and sales trends, and submit accurate and timely reports.
- Collect and analyze feedback from customers and partners to inform product development and service delivery.
- Provide regular insights on emerging opportunities, challenges, and market dynamics in your region.
- Coordinate and oversee the delivery and distribution of products to partners and field locations.
- Maintain proper records of stock, returns, sales tools, and outreach materials.
- Ensure brand visibility standards are met during all field activities and events.
- Uphold all company policies, ethical guidelines, and compliance requirements during field operations.
Essential Qualities
Essential Qualities |
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• At least 3 years’ relevant experience in B2B and B2C sales, account management, community mobilisation and commercial field operations. • Proven effective trainer. • Understanding of rural community cultures and barriers. • Stakeholder engagement/management at different levels. • Optional: Qualified Ophthalmic Clinical Officer, Ophthalmic Nurse, Optical technician or other related field.
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