Copywriters (Remote) at Dokitami

• We are looking for a fast, creative, conversion-focused Copywriter who can turn Dokitami's products, programmes, clinical expertise, and client experiences into copy that captures attention, communicates value, builds trust, educates, addresses objections, generates leads, and improves conversion.
• This is not just writing that sounds good. This is copy that communicates, persuades, and performs.

• Facebook and Instagram ads, static ad copy, video ad scripts, UGC scripts
• Landing pages, sales pages, website copy, product pages
•  Email campaigns, WhatsApp campaigns, SMS campaigns
• Blog content, social media copy, captions, headlines, hooks, CTAs, product descriptions
• Promotional campaigns, offer launches, retargeting campaigns, educational content, lead-generation campaigns
• Printed marketing materials, partner marketing materials, internal marketing communications

What You Will Do

• Understand the objective before you write: What are we selling? Who are we speaking to? What problem do they have? What action do we want them to take?
• Research the audience, offer, sales feedback, reviews, testimonials, FAQs, objections, and customer language
• Find the angle: Problem -> Audience -> Angle -> Message -> Variations -> Test -> Learn -> Improve
• Write multiple variations for testing - hooks, headlines, problems, audiences, offers, CTAs, lengths, formats, emotional angles
• Collaborate with Designers, Video Team, Content Creators, Medical Communications, Media Buying, Sales & Communication
• Maintain a copy library of winning ads, hooks, scripts, landing pages, emails, offers, testimonials, FAQs, and objection responses
• Self-edit for clarity, accuracy, brand consistency, and CTA strength before submission

Performance Is Measured By

• Output + Quality + Speed + Reliability + Business Impact
• Number of deliverables, turnaround time, deadline adherence, revision rate, accuracy, brand consistency, creativity of angles/hooks, and where attributable - CTR, CPL, conversion, lead quality, sales performance.

Success in This Role

• A successful Dokitami Copywriter understands: Customer Psychology + Research + Creativity + Brand + Healthcare Accuracy + Commercial Strategy + Speed
• They understand the customer deeply. They write quickly. They communicate clearly. They develop multiple angles. They accept feedback. They learn from performance data. They continuously improve.
• Their job is not simply to write words. Their job is to help Dokitami communicate its value in a way that causes the right audience to pay attention, understand, trust, and take action.
• Understand -> Research -> Find the Angle -> Write -> Self-Edit -> Verify -> Submit -> Test -> Learn -> Improve

Interested and qualified candidates should submit CV, cover letter, a portfolio of ads, landing pages,  emails, and video scripts + a brief note on your AI workflow and your fastest turnaround for an ad set to: jobs@dokitami.com using the  Job Title as the subject of the mail.