Communications Manager at The Wikimedia Foundation
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Job Description
The Wikimedia Foundation is seeking a Communications Manager to oversee and lead communications for our legal, advocacy, and public policy work, and a number of other initiatives that aim to advance and protect the reputation of the Foundation, Wikipedia, and other Wikimedia projects, and the global Wikimedia community of volunteers.
With experience in leading high-profile media and communications campaigns that drive impact, and a core expertise in fast-moving crisis communications, the Communications Manager will be a vital member of the Media Relations team within the Foundation’s Communications Department.
In this position, your role will be to develop proactive, innovative media, storytelling, and creative communications approaches that can help us move the needle and secure influence among our key global audiences. You will regularly interact with members of the press, cultivating strong relationships with key journalists, assessing inbound opportunities, pitching stories, and more. You will also play a leading role in our reputation management work, responding to crises, developing reactive communications plans, and ensuring consistent messaging across the organization.
Job Industry
Job Salary Currency
Job Salary Fixed
NoKey Deliverables
Overseeing proactive communications and media relations efforts across a wide-ranging portfolio
- Serving as a primary point of contact for the Global Advocacy and Legal Affairs teams, as well as liaising with several other Foundation teams, including Product and Technology and Trust and Safety. Provide effective partnership to craft and implement proactive strategic communications plans, with clear objectives and measurable goals that are aligned with the Foundation's annual plan, that deliver tangible results.
- Proactively develop messaging for key initiatives to help guide our communications approach. Build and enhance core narratives around the impact and benefits of the Wikimedia projects to key audiences, with clear proof points.
- Guide, produce, and review a range of communications materials, including press statements, blogs, pitch notes, briefing docs, newsletter copy, and more.
- Ensure that key messages and complex narratives are shaped consistently and clearly for public audiences.
- Build relationships and lead cooperative efforts with internal and external stakeholders at all levels to enable the successful delivery of communications plans.
Leading media relations and crisis communications responses
- Act as a primary media liaison for managing and responding to daily press inquiries in a timely manner. Handle interviews, requests for information, speaking engagements, and more.
- Lead on crisis and rapid response media efforts, including developing proactive and reactive communications plans and materials. Evaluate and triage crisis scenarios, responding quickly and demonstrating strong judgment on sensitive, fast-evolving, and complex situations.
- Proactively foster relationships with journalists to enable regular and in-depth coverage of our work.
- Engage cross-Foundation team members at all levels in problem-solving and collaboration on solutions.
- Develop and recommend workflows and systems to enable the team to more effectively handle increasing complexity and crisis situations in our day-to-day work.
Management of people and external vendors
- Work collaboratively with the Senior Communications Manager to help define the goals and direction of the Media Relations team and ensure these are met.
- As a line manager, provide consistent feedback and coaching to direct reports in order to support the team's professional development.
- Manage relationships with external vendors (such as public relations agencies) as directed to deliver goals.
Essential Qualities
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Additionally, we’d love it if you have:
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